How is Ireland's top business school delivering its MBA programme in the middle of a pandemic?

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Despite the challenge of planning in a pandemic, the UCD Smurfit Graduate School of Business continues to adapt to new realities.

Image: Shutterstock/fizkes Image: Shutterstock/fizkes This article is part of Business Futures, a series tackling the key issues shaping Irish business today and in the future. If you’re part of that future, you might want to know that TheJournal.ie has partnered with UCD Smurfit School to offer one reader a full scholarship for the Modular Executive MBA worth more than €30,000. Find out more here.

Flexibility has been the most important thing, says Sophie Carey, MBA Programme Director at the Smurfit School. “Essentially, back in March last year, everything moved online straight away, which was kind of a sudden change for us,” she says. “It means that when they do have the students in the online classroom, there is more discussion there. So that’s been a huge thing.

“Since then, what we’ve done is we’ve actually introduced a monthly masterclass on different topics,” she says.

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