Helping these gyms reach their members, evolve to meet adapting needs, and set themselves up for success as the fitness industry changes has been an incredible journey thus far, and it’s just the beginning.Currently, we have no direct competition. FORTË spent three years building our proprietary hardware and software that enables major fitness brands to seamlessly live-broadcast classes every day to their own white-labeled website as well as iOS and Android Apps.
We also offer a menu of legally compliant music options, which is important because music is key to the fitness experience and music rights become a complicated issue when broadcasting. This is actually part of the reason fitness companies did not put content online sooner. We have thousands of inbound inquiries simply because we’re the only company that can do what we do. If a gym wants to create a premium digital experience, we are the option.
Q: What’s been the hardest and most rewarding part of your entrepreneurial journey? What’s been the most unexpected part of your entrepreneurial journey?
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