Cointelegraph spoke about the nonfungible token, or NFT, market with Halsey Minor, CEO of NFT publishing platform provider Vivid Labs , which is the parent company of the Live Planet production company founded by actors Ben Affleck and Matt Damon.
Halsey argues that NFTs, however multimedia rich they may be, “can be more valuable if connected to real world products.” He is making a distinction between NFT creators that “sell media” like a song or artwork that “tends to be static” with immutable data, and creators who make dynamic assets with data that can be continuously updated tied to real world experiences or physical items.
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