For example, Tia Smith, Grammy governor and co-chair of the Music Video Committee, DC Chapter and the owner/executive producer and director of talentedSOL productions, told Cointelegraph that she is interested in learning more about NFTs and what they mean for the creative community as a whole:
It’s also notable that a few mainstream musicians decided to launch NFT collections during the Grammys this year. For example, the American rapper and record producer Gerald Earl Gillum, also known by his stage name “G-Eazy,” told Cointelegraph that he was extremely excited and honored to launch his first NFT collection at the Grammys this year.
In addition to G-Eazy’s NFT collection being launched during the 2022 Grammys, Colin Fitzpatrick, CEO of Animal Concerts — a platform that helps artists enter Web3 — told Cointelegraph that the Avila Brothersat the Resorts World Hotel in Las Vegas for the first time. “The track features Billy Ray Cyrus and Snoop Dogg and is called ‘A Hardworking Man.’ Animal Concerts are executive producers,” said Fitzpatrick.
“For years, we’ve had multiple formats of music content, whether this has been CDs, tapes or streaming platforms. But, now, fans want to be a part of an experience. They want to gain access to perks and utility, so NFT platforms are now releasing NFT music that a certain amount of fans will buy from innovative artists. This will soon become another revenue stream which many people in the music industry are now realizing.
“The Recording Academy is the most important institution for the music industry and we know they are very selective when deciding which companies to align their brand with. We are excited that more and more crypto and blockchain companies are getting involved with the biggest tent pole events in music, sports and lifestyle and we expect the trend to continue.
The use of NFTs is relevant for music artists and Labels. And at the GRAMMYs that was the theme of the day. 👉🏻 iExec is developing a Confidential NFT Product to store your NFTs securely and discreetly. RLC iExec NFTCommunity CloudComputing SolanaNFT ETH MATIC BTC
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