Bedok’s Borobudur Snacks Shop Owner To Sell Longtime Business For $4 Million

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The $4mil asking price includes his shop, recipes for his well-loved kuehs and a factory in Mandai Link.

Borobudur Snacks Shop is well-known among Bedok residents. Since the ’80s, the charming old-school shop has been churning out Indonesian-style kuehs like bika ambon , ang ku kueh and kueh lapis.

It was opened by one Richard Goh, an Indonesian-born Singaporean who passed away in 1996. After his passing, his co-owner Simon Tay, 74, helmed the operations. Simon is now planning to sell off his longtime business for the asking price of S$4 million.that the reason for selling his shop is so that he could retire. “I’m 74, I’m already old. There’s not much time left, so better do it fast,” he quips.

He is confident about passing his longtime business to a younger generation, as he says: “I see that they are also hardworking.” But he muses that “nyonya kueh to them is a new thing, so they need to catch up”. He reckons that recipes can provide one with the requisite basic knowledge, but “for the rest you have to do the hard work [of learning how to make the kuehs well]”.Over the years, Simon himself had also researched and tweaked his shop’s recipes to improve his products.

But now that he’s in his ’70s, he reckons that it is time for him to take a break. He shares: “Of course I can’t bear to give up my business, especially working with my colleagues. But no choice lah. I’m old already. I have high cholesterol and diabetes, so I don’t think I can continue working. I need some rest. It’s time to rest!”Related topics

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