[imagesource: Facebook / The Fry Family Food Co.]
Our government has very little faith in how perceptive we are, though, and recently banned plant-based foods from being called names synonymous with meat products for fear of shoppers being misled.The order, issued by the Department of Agriculture, Land Reform and Rural Development was due to see “vegan biltong”, “plant-based meatballs”, and “chorizo and red pepper vegetarian sausages”, among others, removed from shelves.
The interdict halts the forceable removal of products from shelves at least until a court can decide on the merits of arguments from producers and retailers that the government’s stance is illogical, and harmful to consumers. A “Chicken-Style Strip that doesn’t want to be stripped of its identity” and a “round, flat, juicy bite of controversy recently spotted between two buns” are two standouts.That YouTube link directs to a song I’m sure you’ll recognise:For now – bear in mind it was only a temporary interdict., Donovan Will, country director at ProVeg South Africa, said the whole argument is nonsensical: