Why that 'free' Starbucks drink is about to cost you more | CNN Business

Starting February 13, members will need 100 stars — Starbucks’ term for points — to get one cup of hot or iced coffee or tea, a baked good, a packaged snack or a to-go cup. Members will need 200 stars to get a latte or Frappuccino or a hot breakfast item, and 300 for a salad, lunch sandwich, protein box or packaged coffee .

Rewards programs are an important way for companies to create loyal customers, learn more about their preferences and inspire repeat purchases. “The rewards program … is generating significant revenue for Starbucks,” said interim CEO Howard Schultz during a November analyst call. In the three months ending on October 2, the number of active Starbucks rewards members jumped to 28.7 million, up 16% year-over-year. Starbucks has been experimenting with its rewards program in recent months.

Can they make changes to their brewed coffee so it doesn’t taste like mud?

How white of them

Is the owner of CNN Amroman or Amroscandinavian?

'Romania and Ukraine two sad neighbours'

It's not free then ... 😂

honestly, i have never tasted coffee at Starbucks, and that's the truth. you ask for more, and they give you less, EVERYTIME!! Take that customer! Starbucks is never again for me, but oh so many worship your skimpy drinks and tatted sweaty baristas

Starbucks is a huge waste of $ IMO. I don't spend a penny there. Save me huge $$$ for important things

I gave up on that starfucks reward shit 10 years ago

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What kind of suckers spend five bucks for a cup of coffee anyway

What a scam charging such ridiculous rates for a cup of coffee! SUCKERS!! 😅😆🤣😂 .

Well looks like I’ll be going to level green. 🤷🏻

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worstcoffeeintown

Where’s CNN’s story about the FBI censoring the press leading up to an election? I thought CNN was, like, super serious about protecting democracy?

Good

Then they aren't freebies. Stop giving money to these companies!

Add cryptocurrency rewards!

Ppl still drink this crap?

Starbucks are Groomers.

Go dunkindonuts Go WaWa Go GloriaJeans Go TimHortons Don't Go Starbucks

Commi coffee

I reward myself by going home and making a good coffee anytime I’m tempted to go to a Starbucks.

Starbucks spent my Xmas gift card and now I’m done with your product and expensive drinks. Making my coffee at home or IF I treat myself, I’ll go “local” stand mode.

Their coffee sucks.

Starbucks , this doesn’t make me want to spend more money with you. TBH, your coffee game has taken a nosedive ever since you got rid of AMJ and other SE Asian single origin beans. I know about political instability and natural disasters. But you’ve done nothing to establish/

Just start a new Starbucks account every month and a new birthday on it. Fuck That!

You know the leftists are crying right now cause they don’t know what to do. On one hand, they wanna bash corporate greed, but on the other hand, it’s one of their favorite leftists companies doing it.

neverstarbucks

IMO, Starbucks coffee is overrated.

Screw The Freebies! 😏

The only rewards I want to see from them is 100% unionization

of course🤷‍♀️they will just lose more customers. it’s getting too expensive.

Starbucks did you learn nothing from dunkindonuts

Andrew Tate god

I quit them years ago.

Greedy but Pro Tip stop pumping yourself with all that sugar it’s killing you, just drink plain coffee

Spend over $100 to get one free coffee? WTF

The worst coffee ever! You have to add a fortune in chemicals to it to make it palatable. You can get a better cup of coffee at most gas stations, pay a lot less and they have reward cards too.

Don’t get greedy. We will drop you quick

Spend more to get freebies. Not so free then are they? 🤦🏻‍♂️

Lol again? Yay for coffee flavored water! I'll still buy your whole coffee beans. Get gone with that pre-ground crap.

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Go Dunkin Donuts Go WaWa Go Gloria Jeans Go Tim Hortons Don't Go Starbucks

What should I do if I prefer Luckin Coffee?

Is Starbucks still a thing?

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Trash

This doesn’t sound great

Go Dutch Bros.

Union busting is expensive, huh?

Spoiler: order a cafe misto. Customize it anyway you want, it’ll still be a hot coffee per rewards.

Then it is not a rewards program....

Used to always get a 12 shot espresso over ice as a freebie in the past ! Last me all day.

Fun fact: There's other means to getting coffee.

Bidenflation strikes again.

Who cares when the fake News media continued to black out real news of the Twitter files exposing deep corruption at all Government levels and a tyrannical oppression of the people by their own elected officials.

a

Money

Their coffee is already expensive. They want more.

Our Stars already expire & now they are making it harder to earn them. Plus did they take away the free cup/merchandise at 400

Well done Starbucks, keep rewarding your customers less. I wouldn't be surprised if the stars now expire within a week as well. While you're changing things, can the Starbucks for Life game - based on a simple search, most people can't even win $1 off a beverage 😂🤦‍♂️NotAWinner

I go to Starbucks all the time, they’re expensive already and I figured that I’m getting my “money’s worth” when I get a free bakery item once in a while! That’s why I go to Starbucks!!! Now I can’t do Starbucks all the time!!! 🖕😆

Starbucks is the reason some people stay broke.

They changed the rewards several years ago too. I have cut back but still enjoy my certain drinks, just less of them.

Starbacks is the biggest bank. They use money subscribers deposit in the app for free. Last year 1.5 million $ people deposited.. free money without any interest and still they are not satisfied

Wtf is a TWITTER FILE?

Starbucks

Not sure why anyone would eat those pastries. They’ve been frozen for months and put out in morning hours

I mean, Starbucks, I didn't even get my birthday drink loaded this year. Local coffee shops are winning on this one. For every 10 drinks, I earn a free one at my local haunt. They get my business 90% of the time...soon to be 100% looks like.

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