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Posthaste: Retailers must master hybrid business model to meet consumer expectations: report

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Retailers who don\u0027t master both online and in\u002Dstore shopping experiences risk losing customers to their competitors. Find out more.

snags, with 88 per cent of consumers experiencing issues, which was a seven per cent increase from 2021. These issues included higher pricing than last year , lack of product availability and slow shipping .

The report said consumers are essentially looking for the best of both worlds, but it partly depends on where they live. For example, 41 per cent of consumers in France and 40 per cent in Australia prefer buying items online and picking them up in-store, while 68 per cent in Germany and 62 per cent Mexico are most likely to continue shopping at a brick-and-mortar store.Article content

A third of consumers even indicated that a retailer’s delivery partner determines whether they will complete an order.

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