. Alonso charges $550 to dye a client's hair brunette, with little pops of lighter color to add dimension. That service can last up to two years. But if you're going full blonde, the average service costs around $650, he said, and you're coming in every three months to maintain those highlights.
Blondness is often a type of racially encoded aspirationalism, Negra said. But, right now,"we are very confused about aspiration" in US society. Bryant, the hair colorist, said her clients are going for a neutral brown — one that, if and when the economy bounces back, they can easily highlight"right over."
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