My Southeast Asia Ventures: Being the boss' daughter was a challenge joining family business in Malaysia, but I'm glad I did it

But I could not bring myself to say those words, for fear of disappointing him and the legacy he was about to entrust me with.

Even though I had always known that I would eventually join the family business, I didn’t want it to be my first job. But instantly being labelled as the “boss’s daughter” made it even more challenging as I had to meet the unspoken expectations of a male-dominated industry. I took the opportunity then to build a more personal relationship with the teams, and understand their working styles and challenges.It was also through immersing myself with the operations team, that I managed to pick up the tricks of the trade.I was with the warehouse team at our headquarters rushing orders one night before the peak Hari Raya season when the power suddenly went out. I began to panic as the flashlights from all our phones were barely enough to light the warehouse.

It was even more apparent as I visited the company’s offices and warehouses in the other states of Peninsular Malaysia.

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My Southeast Asia Ventures: Being the boss' daughter made it more challenging when I joined the family business in Malaysia, but I'm glad I did it“Why me?” I thought to myself when my father asked me to move to Malaysia to join the family’s logistics business nine years ago.
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