Lisa Kincaid, the owner of Allie Pearl's Southern Cuisine, is a veteran of working for the NFL during the Super Bowl.
“It's not like the parties out there with the pickup trucks and the grills and things like that,” Kincaid said. “It's a very upscale VIP tailgate party.” “I have seen the growth. I've seen a lot of the red tape be eliminated,” Kincaid said. “I’ve experienced them taking lessons learned from each year that's gone past and made it better. And in doing that, it makes it easier and better for us small businesses.”Kincaid has wanted to share the Super Bowl experiences with other small businesses and chefs.
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State Farm Stadium undergoes final preparations for Super Bowl Sunday - Phoenix Business JournalThere's been an outcry lately around the NFL over artificial turf and injuries. This year, the Super Bowl returns to natural grass at State Farm Stadium. Here's what it takes to get the field ready ahead of the big game.
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How Scottsdale has become the No. 1 destination for Super Bowl LVII parties - Phoenix Business JournalMany will try and get to State Farm Stadium in Glendale, but tickets are limited and expensive. Instead, Scottsdale will be a key player in entertaining millions throughout Super Bowl week and on Sunday night during the Big Game. Scottsdale officials and bar and restaurant owners say they're used to playing host to large crowds during high-profile events throughout the year, but they're now in a mad dash to get ready for a massive influx of people in the days leading up to the game.
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