New Bing and new Google offer conversational answers to complex questions. The lists of links will still be there, but they may soon be redundant. Google's and Microsoft's upgraded search engines aim to get to the crux of the information people really want when searching the web, allowing users to ask natural questions in their own words — rather than trying to guess which keyword combination might be most effective — and to receive answers in a more-digestible format.
Take the example Pichai used in his Monday blog post, where the search query was"Is piano or guitar easier to learn and how much practice does each need?"That's not the sort of question we're used to asking a search engine, nor is the answer one we're used to getting. "It's going to be much more like just asking a personal assistant to do something," Michael Wooldridge, the director of foundation AI research at The Alan Turing Institute, told Insider. The new search engines"should understand the nuances of what you are asking and the kind of context in which you're asking it," he said.
Benedikt Schönhense, the head of data science at the consultancy Springbok AI, told Insider that search would most likely become far more intuitive, with an experience"much more akin to a natural conversation."Tuesday that the AI-powered overhaul of web search represented"a new paradigm" for the industry."A new race is starting with a completely new platform technology," he said.
"The issues of problematic information — misinformation, disinformation, and malinformation — will become more rampant," Gupta said."Users will need to become savvier on media and digital literacy to be able to combat this."
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