Aviation industry turns to childcare, free iPhones to lure workers

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The North American aviation industry is wooing workers with daycare centers, cheaper transport and free iPhones to compete in a tight market where salaries for entry-level, low-skilled jobs often lag those at e-commerce companies like Amazon. | Reuters

ACI, which has member airports around the world, is now preparing guidance for them on making jobs at 24-hour centers outside city cores more friendly to workers.

Childcare programs have been one response. Apart from airports in California, they are not usually offered at North American airports. But that is changing. At Kelowna International Airport in British Columbia, Canada, construction is underway for a daycare primarily for children of employees who work on airport property.

Cincinnati/Northern Kentucky International Airport is similarly weighing offering childcare on-site or nearby in a bid to offer attractive benefits to workers, said airport spokesperson Mindy Kershner. Some California airports, which already offer daycare, are adding other services to make life easier for employees.

For example, it last year gave away brand new cars to three employees and smartphones, including iPhones, to over 3,000 workers who met performance targets, a company spokesperson said. It is now offering emergency funds and sponsoring a program that allows employees to pay for purchases such as appliances and computers over time, the spokesperson added.

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Aviation industry turns to childcare, free iPhones to lure workersPart of the issue for the aviation industry is that low wages and taxing work have long made retaining staff at airports a challenge.
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