The Grass Ceiling: Women Are Still Underrepresented in the Budding Cannabis Industry

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The legal cannabis industry is growing at a rapid rate—last year Forbes published a piece that estimated legal cannabis could potentially rake in $57 billion by 2030 in the U.S. alone. The budding new industry has major potential for financial gain and could be a great opportunity to break away from the tired status quo of high-earning companies with C-suites full of white men.

ADVERTISEMENT View this post on Instagram A post shared by Kitty Kitty Bang Bang It is a ginormous missed opportunity to set a new standard for how major corporations function and who gets seats at the metaphorical and literal table. Cannabis could be a blueprint for how sustainable, equitable, and profitable industries can and should operate, but the low, stagnant, numbers of women in executive positions does not bode well for that sentiment.

ADVERTISEMENT One thing is clear: if the cannabis industry wants to reach its full potential, it’s going to have to start prioritizing women as both consumers and leaders.

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