Morgan Stanley's favorite stocks to play the $6 trillion A.I. internet opportunity

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Ramping AI-based innovation will result in new and improved search tools, AI assistants, stronger social and more, according to Morgan Stanley.

The boom in artificial intelligence is just beginning, with a more than $5.9 trillion AI revenue opportunity ahead across the internet industry, according to Morgan Stanley. The firm expects ramping AI-based innovation to result in new and improved search tools, AI assistants, stronger social and e-commerce recommendation engines and more.

Amid criticism for the company's slow response to ChatGPT, Google CEO Sundar Pichai asked employees to test out Bard and reminded them that some of Google's most successful products were not the first to market. "I know this moment is uncomfortably exciting, and that's to be expected: the underlying technology is evolving rapidly with so much potential," Pichai wrote in a company-wide email, which was viewed by CNBC. Alphabet shares are up about 6% year to date.

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