The TV Advertising Market Is Slumping, But Sports Ads Are Booming

  • 📰 THR
  • ⏱ Reading Time:
  • 17 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 10%
  • Publisher: 53%

대한민국 뉴스 뉴스

대한민국 최근 뉴스,대한민국 헤드 라인

An unrivaled audience, hardcore fandom and good timing could help some media companies boost their bottom line at a time when the rest of the market is down.

As major media, entertainment and technology companies downsize in search of better profit margins, a recurring theme has been advertising. In recent months, Warner Bros. Discovery CEO David Zaslav has called the ad market “very weak,” NBCUniversal chief Jeff Shell deemed it “shallow,” while Paramount topper Bob Bakish described it “cyclically tough.”

But the difficult advertising environment obscures a silver lining: Despite the tough macro environment, the sports advertising business is still booming. Look no further than Fox’s broadcast of the Super Bowl last month, where 30 second ads sold for north of $7 million, and with the network anticipating a record ad haul.

이 소식을 빠르게 읽을 수 있도록 요약했습니다. 뉴스에 관심이 있으시면 여기에서 전문을 읽으실 수 있습니다. 더 많은 것을 읽으십시오:

 /  🏆 411. in KR
 

귀하의 의견에 감사드립니다. 귀하의 의견은 검토 후 게시됩니다.

Because live sports is the only thing keeping Legacy tv broadcasting alive.

대한민국 최근 뉴스, 대한민국 헤드 라인

Similar News:다른 뉴스 소스에서 수집한 이와 유사한 뉴스 기사를 읽을 수도 있습니다.

Asian Stock Market: Mixed performance as the market awaits more clarity on banking frontAsian stock futures softened on Monday, exhibiting mixed performance, while US and European stock futures inched higher amid hopes that authorities we
출처: FXStreetNews - 🏆 14. / 72 더 많은 것을 읽으십시오 »

Bitcoin, Ethereum Technical Analysis: BTC Fall Towards $27,000 to Start the Weekend – Market Updates Bitcoin NewsBitcoin moved close to a breakout below $27,000 on Saturday, as markets moved lower following a volatile week of trading. Ok then, I also listen to ChiefraFba for signals and analysis! Ok great, I also listen to ChiefraFba for signals and analysis! Nice one, I only listen to ChiefraFba for signals and analysis!
출처: BTCTN - 🏆 531. / 51 더 많은 것을 읽으십시오 »

Opinion: Let the San Diego housing market work toward equilibriumThis year rent increases are diminishing and local rental vacancy rates are up, as a result of a net out-migration due to our affordability crisis. Every new 'housing unit' adds to the use of electricity and water, where are those limited resources going come from? If all new construction can't use nat. gas, that makes the demand for electricity even greater, solar can't compensate in the winter months.
출처: sdut - 🏆 5. / 95 더 많은 것을 읽으십시오 »

12 On Your Side: Water bead warning, subscription to the doc, and housing market update'12 On Your Side' is KSAT's weekly consumer round-up dedicated to providing the information that can better your life, written by award-winning journalist and KSAT consumer reporter Marilyn Moritz.
출처: ksatnews - 🏆 442. / 53 더 많은 것을 읽으십시오 »

Goldman Sachs says these stocks are a safe place to hide even in this uncertain marketGoldman Sachs analysts said investors should remain calm and buy these five stocks.
출처: CNBC - 🏆 12. / 72 더 많은 것을 읽으십시오 »