'Content is the new crude oil': Africa's multi billion-dollar creative industry takes center stage at Africa Walk 2023 | CNN

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'Content is the new crude oil': Africa's multi billion-dollar creative industry takes center stage at Africa Walk 2023 | CNN
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Africa’s multi billion-dollar creative industry takes center stage at Africa Walk 2023

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In recent years, Africa has witnessed a remarkable cultural renaissance. From music and fashion to film and visual arts, the continent’s rich and diverse cultural scene is garnering international acclaim and has emerged as a force to be reckoned with, attracting global interest like never before.

“We want to debunk this myth by showcasing what is happening here from an investment opportunity, who is doing what, how they are using technology and how they are scaling.” Nigeria’s Nollywood film industry and West Africa’s Afrobeats music genre are two of Africa’s most successful creative and cultural exports, receiving widespread recognition on the global stage.

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