He Sold His Business To Salesforce For $800 Million, Now Leads An Innovative Data Provider With Cannabis Roots

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An exclusive first look at Jeff Ragovin's new role as president at Fyllo.

"While our influence within the cannabis industry is undeniable, our strategic focus extends well beyond a single sector,” Ragovin reiterated.

He went on to emphasize the company's commitment to customer success and continual product improvement, stating, “At the heart of our growth strategy is delivering exceptional service, offering innovative solutions, and continuously enhancing our product portfolio to provide unmatched value to our customers. Being a customer-first company isn’t just a mantra at Fyllo; it’s at the core of our strategic blueprint.

His vision, he argued, is set to transform the broader landscape of advertising technology in a privacy-first world. With the purchase of Semasio, Fyllo is geared to offer innovative solutions like contextual audience extension, a strategy designed to help clients discover untapped audiences with shared interests and behaviors.

Fyllo stands at the cusp of revolutionizing industry standards. Led by visionary leaders like Ragovin, the company is well-positioned to effect a seismic shift in the cannabis industry's role within the broader advertising ecosystem. Peering into the future, Fyllo is setting its sights on reshaping the digital advertising industry by prioritizing customers and pledging a commitment to privacy. This approach lays the foundation for marked improvements in performance across all its clientele. With a proven ability to deliver advanced data solutions, Fyllo is poised to emerge as a trailblazing entity, not only in the cannabis industry, but across the expansive realm of advertising.

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