Insurance for small and medium enterprises has a reputation for being complicated, opaque, paper-intensive and expensive. Many SMEs believe that they get poor service and value for money from insurers; they’re also frustrated by one-size-fits-all products and the amount of time and administration it requires to get some basic coverage.The complexity of this field means that many SMEs are underinsured or that they don’t have appropriate cover for their needs.
SMEs can get multiple types of cover—professional indemnity, public liability, contractors’ all-risk, vehicle, buildings and more—from multiple providers and manage them in one website or app interface. Over the years to come, we’ll see SMEs in South Africa turn online for more and more of their insurance needs. We can expect digitalisation to open up some innovative insurance models, such as pay-as-you-go coverage and embedded insurance.
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