Cannabis: The Complicated, Risky—but Potentially Lucrative—Business of Selling Marijuana

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Cannabis: The Complicated, Risky—but Potentially Lucrative—Business of Selling Marijuana
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Widespread legalization seemed like a doorway to success for cannabis companies. The reality has been a lot harsher.

SHEFFIELD, Mass.—Chris Weld founded a distillery 16 years ago to produce bourbon, gin and other spirits at a former apple orchard in Sheffield, a small town in the Berkshires region of Massachusetts.

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The Complicated, Risky—but Potentially Lucrative—Business of Selling CannabisThe Complicated, Risky—but Potentially Lucrative—Business of Selling CannabisWidespread legalization seemed like a doorway to success for cannabis companies. The reality has been a lot harsher.
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