There are two explanations for why Sir Jim Ratcliffe named his petrochemicals company INEOS. The first is the practical: the company he was taking over in 1998 was previously called INspec Ethylene Oxide and Specialities, a bit of a mouthful, so the acronym made sense.
they therefore concluded, would mean the dawn of something new and innovative. Advertisement In his ideal world, Ratcliffe would be declaring a new dawn for having finally made a breakthrough after more than 12 months exploring the possibility of buying his hometown club from the Glazer family.
the British billionaire said: “You can’t really contemplate acquiring a brand like Manchester United and failing — because the failure is just far too public and too excruciating.” It was a statement that was open to interpretation. Did he mean 1) having entered the bidding process, he could not bear the thought of losing out? Or 2) if he succeeded in buying the club, the thought of failing would be impossible to contemplate.
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