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What Cedar Fair-Six Flags $8 billion merger means for Knott’s and Magic Mountain

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Knott’s Berry Farm owner Cedar Fair and Magic Mountain owner Six Flags agree to an $8 billion merger of equals that combines the two companies into a North American amusement park juggernaut.

People ride the new Wonder Woman Flight of Courage roller coaster at Six Flags Magic Mountain in Valencia on July 14, 2022. Magic Mountain drew only 85% of its pre-pandemic attendance in 2022 and actually saw attendance decline from 2021 levels. Longtime theme park fans shaking at the notion of Cedar Fair-Six Flags merger can take some solace that Cedar Fair will be handling operations even if the Six Flags name is about to be slapped on every park in the expanded theme park chain.

The expanded footprint of the Cedar Fair-Six Flags union will only have overlapping parks in two key markets: Southern California and the San Francisco Bay Area. The combined company will be based at Cedar Fair’s headquarters in Charlotte, North Carolina, with finance and administrative operations housed at the company’s flagship Cedar Point theme park in Sandusky, Ohio.

 

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