Reed Hastings shares the 3-word tactic that helped make Netflix a $240 billion company—it's called ‘farming for dissent'

"If you're a leader, it's important to farm for dissent, because it's not normal to disagree with your boss, right? we learn deference," Hastings said. But because companies often need new ideas and fresh strategies to grow, employees need to be"willing to argue" with their managers at times, he added.

Hastings, who served as Netflix's CEO for more than two decades before becoming chairman last year, said he'd ask"50 top executives" every year or two to"write down what would be different" if they were in charge of the company. He used their feedback to experiment with different business strategies, some of which worked.

Hastings instituted a process where he'd ask dozens of Netflix executives and managers for their honest feedback on any"big decisions" the company had in the works, he said.

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