Jyri Pylkkänen, Glenfiddich & The Balvenie Regional Malts Brand Ambassador, Shares His Whisky Market Insights

Jyri Pylkkänen, Glenfiddich & The Balvenie Regional Malts Brand Ambassador, Shares His Whisky Market Insights

Yeah, when we started our first bar in 2011, it was heavily based on gins and whiskies. That was the first touch point that made me feel I needed to learn about whisky. When I tasted The Balvenie and Glenfiddich for the first time, I went, “Yeah, these are the whiskies I really want to go in our cocktail menu and to recommend for our guests” because these two Speyside houses are totally different with their notes.

I really love the culture here , and even though I’m from Finland, I hate the cold weather! With the culture here and the emerging markets for whiskies, this is going to be a really cool place to be an ambassador and see how these areas grow with single malt whiskies. Every country has a different approach to whisky. It’s nice to see how it’s evolving in Thailand or Indonesia, with single malts and Singapore being the big one.The Balvenie DoubleWood 12, Jyri’s daily dram of choice.

I want to highlight that we are the pioneering single malt spirits for Glenfiddich. We were the first single malt whisky sold in the market in 1963. With The Balvenie, we are all about craft because we own all the homegrown barley, coppersmiths, coopers, and malt masters.

대한민국 최근 뉴스, 대한민국 헤드 라인

Similar News:다른 뉴스 소스에서 수집한 이와 유사한 뉴스 기사를 읽을 수도 있습니다.

Downtown Investment Authority CEO welcomes ‘opportunity to focus on downtown’Downtown Investment Authority CEO, Lori Boyer, is welcoming the city council committee's look at her agency and the pace of downtown development.
출처: wjxt4 - 🏆 246. / 63 더 많은 것을 읽으십시오 »

Amazon sales surge as company trains focus on artificial intelligenceAmazon.com reported record first-quarter sales as the AI boom powered growth in its cloud-computing unit, helping the company continue to shake off last year’s post-pandemic slump.
출처: FoxBusiness - 🏆 458. / 53 더 많은 것을 읽으십시오 »