Fashion Industry’s Call to Action: Scale Up Sustainable Innovations for Global Impact

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Collaboration is important for implementing sustainable practices.

When it comes to implementing sustainable practices, it’s time to ditch the “stagnant pilot purgatory” and collaborate on scalable, sustainable innovations that could be implemented more broadly across the

“It is complicated,” Smyth said. “All of the issues are entangled together, they’re not neat, little boxes. You’re looking at all of these different systems that are working together and in different geographies, with different cultures bouncing off of each other. So, it’s not neat. But we are continuing to simplify and continuing to talk about it in business language so it becomes much more actionable.”“If you fix fashion, you fix the world, or a lot of it,” Smyth said.

And there are tools to help. This year’s edition of Accenture’s sustainability playbook, which has the same title as the fireside chat, takes a different approach to make it a more effective tool, Smyth said.

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