Wayfair brick-and-mortar store opens for business in Wilmette in Eden's Plaza

Home goods and e-commerce giant Wayfair opened its first ever brick-and-mortar store Thursday, off the I-94 expressway at Eden's Plaza in Wilmette.A popular online store for the home now has a brick-and-mortar mega-shop in the north shore.

. The Boston-based company has sold products online for more than 20 years, but this is its first venture into the brick-and-mortar world. Customers began lining up hours before Thursday's grand opening. The first 100 customers got $50 gift cards.The 150,000 square foot space carries some 80,000 items. That is a drop in the bucket compared to the 30 million items in the online store, but many customers prefer to touch and see the physical products.

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