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Japan aims to quadruple overseas market for anime, games

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Pop-culture powerhouse Japan wants to expand its overseas market for video games, manga and anime fourfold to $130 billion in about a decade, the government has said. In its revised 'Cool Japan' strategy released Tuesday, the government said it aims to boost exports of these cultural assets to 20 trillion yen (nearly $130 billion) by 2033.

Pop-culture powerhouse Japan wants to expand its overseas market for video games, manga and anime fourfold to $130 billion in about a decade, the

In its revised"Cool Japan" strategy released Tuesday, the government said it aims to boost exports of these cultural assets to 20 trillion yen by 2033.and manga sectors raked in 4.7 trillion yen from abroad -- close to microchips exports at 5.7 trillion yen, government data shows.

 

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