Companies need to stop giving corporate swag that people just throw in the trash

  • 📰 globeandmail
  • ⏱ Reading Time:
  • 57 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 26%
  • Publisher: 92%

Dei 뉴스

대한민국 최근 뉴스,대한민국 헤드 라인

If 40 per cent of Christmas gifts end up in landfills, then surely the figure for corporate swag is higher. Almost all of it is cheap, useless and unnecessary

Todd Hirsch is a contributing columnist for The Globe and Mail. He is Calgary-based economist, author and public speaker. He is also the director of the Energy Transition Centre.

All of these freebies are creating a strain on our landfills, with some of them ending up in rivers, lakes and oceans. The irony is that most of the companies doling out swag would claim to be committed to the environment. But the millions of pounds of garbage they’re handing out never gets mentioned in their ESG reporting.

But it’s not a stretch of anyone’s imagination that most – if not all – of the marketing swag we collect at conferences and trade shows ends up in the landfill. If that’s the destination for 40 per cent of Christmas gifts – presumably bought with intention and of higher value than corporate swag – then surely the figure for swag is higher. Almost all of it is cheap, useless and unnecessary.

The second part of the solution is to offer creative alternatives to the cheap plastic and foam items, such as biodegradable or compostable items that have a more defined lifespan, and won’t end up clogging a landfill or ocean. Options here include items made of plant fibre, corn starch, recycled paper or polylactic acid . The obvious downside is that these items often cost more.

 

귀하의 의견에 감사드립니다. 귀하의 의견은 검토 후 게시됩니다.
이 소식을 빠르게 읽을 수 있도록 요약했습니다. 뉴스에 관심이 있으시면 여기에서 전문을 읽으실 수 있습니다. 더 많은 것을 읽으십시오:

 /  🏆 5. in KR

대한민국 최근 뉴스, 대한민국 헤드 라인

Similar News:다른 뉴스 소스에서 수집한 이와 유사한 뉴스 기사를 읽을 수도 있습니다.

Most actively traded companies on the Toronto Stock ExchangeTORONTO — Some of the most active companies traded Friday on the Toronto Stock Exchange:
출처: YahooFinanceCA - 🏆 47. / 63 더 많은 것을 읽으십시오 »

Sudbury's Symbioticware among companies sharing $2.4M in mining grantsThis marks the third cohort for the Mining Innovation Commercialization Accelerator
출처: sudburydotcom - 🏆 6. / 89 더 많은 것을 읽으십시오 »

Jim Pattison Group acquires U.S. grocery chain owner Save Mart CompaniesU.S. grocery chain owner, the Save Mart Companies, says it has been acquired by the Jim Pattison Group.
출처: BNNBloomberg - 🏆 83. / 50 더 많은 것을 읽으십시오 »

Most actively traded companies on the Toronto Stock ExchangeTORONTO — Some of the most active companies traded Thursday on the Toronto Stock Exchange: Toronto Stock Exchange (21,942.16, up or down 148.26): BlackBerry Ltd. (TSX:BB). Technology. Up 32 cents, or 10.5 per cent, to $3.36 on 6.8 milllion shares.
출처: SooToday - 🏆 8. / 85 더 많은 것을 읽으십시오 »