George previously served as CEO of the Holcim Group's Algeria operations, which he successfully grew by focusing on expanding the mortar and aggregates businesses, significantly improving industrial performance, and initiating the decarbonization roadmap.George joined Holcim in 2007 as a strategy manager in China and has also been the CEO of Myanmar and Uganda. He holds a degree in Industry Management, Innovation, and Performance from the Institut National Agronomique Paris-Grignon.
Calling the Philippines 'an important market' for Holcim, George intends to further raise the company's 'business performance and positive impact.'George takes over Horia Adrian, who will assume the role of head of Decarbonization for the Holcim Group in the Asia, Middle East, and Africa region after over three years at the helm of Holcim Philippines.