Companies that recognize the power of creators can choose from four strategies, including partnering with creators or acting as suppliers.
Forget what you knew about creators, or influencers like Mr. Beast and Charli D’Amelio who make content for YouTube, Instagram, and TikTok. Content creators are silently rewriting the innovation and strategy rule book for a multitude of established companies, particularly in the consumer goods and services industries.
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Business development program is free for diverse business ownersIf you're a diverse business owner looking to enhance your skills, this program might just be the perfect fit for you. Here's what you need to know about the free, seven-week Diverse-Owned Business Accelerator program.
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