in favor of something more "minimalist." ChatGPT maker OpenAI is apparently about to head down the same path — much to the chagrin of some of the people working there., OpenAI unveiled its ongoing redesign efforts at a recent company-wide meeting, according to the magazine's sources. That included new typefaces, but most of all, a new logo: a large — and not particularly distinct — black "O.
This change wasn't received well by many of the company's staff, some of whom were vocal about their distaste. Beyond seeming creatively bankrupt, some found the new logo to be outright "ominous." Maybe it's the gaping void evinced by the ring now occupying where the company's iconic geometric flower should be. Just a guess.
While it's still just a proposed logo at this point, the fact that OpenAI is serious about potentially using it is a case in point of the company'snotes, the new logo is a dramatic departure from OpenAI's iconic floral symbol, which is meant to evoke "precision, potential and optimism." It's hard to imagine any of those being embodied in the new one.flattening their logos and decided to take the trend towards minimalism to its extreme.
Think of how quickly the public has gone from not even knowing what the terms "generative AI" or "large language model" meant, to them becoming tangible products that And largely, OpenAI is the name that people associate with this new age of AI, with its logo being its "most recognizable brand element," as the company once said of itself, perWe're sure the company has its reasons for risking some of that brand recognition, but it really sounds like it's just shooting itself in the foot.
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