U.S. Women’s Soccer Players to Launch Business

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Winning the 2015 World Cup brought the U.S. Women's National Team fame and a parade — but no financial windfall. Now, four members of that team are launching a company to leverage their fame for good.

Winning the 2015 World Cup brought the U.S. Women’s National Team the highest-rated soccer game in U.S. history, a ticker-tape parade and a post-victory tour that generated millions for the U.S. Soccer Federation.

But the players say it didn’t bring a financial windfall for them. Now, four women who have been on the U.S. team—three of whom are among 28 plaintiffs in a gender-discrimination lawsuit against U.S. Soccer—aim to change that by capitalizing on their feats outside the structure of their sport.

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Soccer: U.S. players want more investment in women's gameThe 1999 U.S. women's team may defy comparison in the eyes of many soccer f... IB4 Neckbeards try to justify why this is happening. They should get all the investment because the USMNT is a joke. You dont make the tournament then find your own funding. The women win that cup regularly, what's the dilemma here? Want, want, want. As Rhonda Rousey would say and the MMA would agree..... you get paid to the proportion of money you bring in and NOT because the men's soccer teams get paid higher. Investors know to pay them more because their games have full seating every time.
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