Ford Ranger Reigns Supreme as Utes and SUVs Dominate Australia's Car Market in 2024

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AUSTRALIA,AUTOMOTIVE,CARS

The Ford Ranger continued its reign as Australia's most popular vehicle in 2024, with SUVs and utes making up the majority of new car sales. Toyota's Corolla was the only passenger car in the top 10.

The Ford Ranger remained Australia’s most popular new car in 2024, as utes and SUVs dominated the top 10 list.The Ford Ranger remained Australia’s most popular new car in 2024, as utes and SUVs dominated the top 10 list.

The HiLux dropped to third, selling 53,499 units. It was usurped by Toyota’s RAV4 SUV, which was the second-most popular new vehicle with 58,718 sold.Overall, there were 1,220,607 new vehicles sold in Australia in 2024 – smashing the annual record set in 2023 by 0.3%, or about 4,000 extra vehicles, according to FCAI.

Light commercial vehicles – a category that includes utes – were the next most popular class of car, accounting for 270,351 – or about 22% – of all newly purchased vehicles in 2024, representing a slight drop of about 1.4% compared with 2023. The re-entry into the top 10 of the Toyota Corolla – which was the country’s most popular car in 2014 but dropped out of the list entirely in 2023 – represents a smaller sub-trend for smaller, more economical-to-run vehicles among the broader trend towards large SUVs and utes.

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