, whose price recently reached six times the level at the initial public offering, was no surprise.
Indeed, today's tastes run to gluten-free, non-dairy, vegan, low sodium and organic products or simply classic products made from new sources. An example? Pea protein, the magic ingredient in ... Beyond Meat. Of course the company has yet to be profitable, but it is, nonetheless, a true unicorn story that will encourage more research and development, accompanied by more investment in plant-based and other healthy-eating options.
Entrepreneur Somewhat surprisingly, people who eat at fast-food restaurants are much more likely to say they will eventually try a meat substitute burger than people who never frequent a fast food restaurant:
Entrepreneur I wouldn't eat this fake meat