Mr Chouinard could have sold the brand, valued at €3 billion according to The New York Times, or taken it public.
Founded almost 50 years ago, Patagonia quickly became committed to conserving nature, by carefully choosing its raw materials and donating 1% of its sales each year to environmental NGOs.All of Patagonia's non-voting shares have been transferred to a non-profit dedicated to fighting against climate change and for nature protection and conservation, with company profits also to be donated.
"I never wanted to be a businessman. I started as a craftsman, making climbing gear for my friends and myself, then got into apparel."
🙌🙌
Dude done good.
Amazon Jeff Bezos Earth Fund, is part of the billionaire's commitment to spend $10 billion on fighting climate change this decade...God bless American billionaires....
How's his cousin for new season white turnip?
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Patagonia's founder gives multi-billion dollar company away in effort to combat climate changeIts founder says 'Earth is now our only shareholder'. Wait until he finds out the climate crisis is a manufactured hoax and he would have been better off giving his money to the cats and dogs home. What a load of bollix 😂🤣 Keep her lit Yvon they’re buying in wholesale.
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Patagonia’s ‘reluctant billionaire’ owner gives away company to fight climate crisisYvon Chouinard and his family transfer all stock in outdoor clothing brand to specially designed trust and a non-profit organisation
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