Royal Caribbean launches industry-first loyalty status match program for cruises

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See more about how the new program works below.

This photograph taken on July 24, 2022 shows a general view of the Wonder of the Seas cruise ship operated by Royal Caribbean International at the Terminal C of Barcelona's harbor.Mega ship cruise line Royal Caribbean International is making waves rolling out an industry-first status matching program for loyalty members.

Jason Liberty, president and CEO of Royal Caribbean Group, said in a statement that the new move "rewards guests traveling across our brands" adding that all three "have passionate fans who take pride in the status they've achieved through repeat sailings." When sailing on each sister brand, guests can enjoy the onboard benefits offered by each brand for their equivalent tier status.Guests already enrolled in multiple loyalty programs will be automatically matched across brands within 7 days to ensure guests receive their appropriate loyalty status.Status match enables guests to select from a broader and more diverse range of vacation experiences and destinations.

 

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