CVS Health's chief digital officer on the company's tech strategy - Business Insider

"It's very tempting to — what we say in the tech world — to sort of peanut-butter spread your resources across a whole bunch of different things," Bhathena said. We spoke with the execs tasked with bringing technology to some of the world's oldest healthcare companies. Here's how they're picking their spots.

Ideally, Bhathena said, it'd be a world in which CVS could have a comprehensive picture of a person so that when they come in for a visit, the organization understands that you're an Aetna member who uses CVS Caremark to manage prescription benefits, and that you've been in for three clinic visits in the past month.

It could also mean getting more precise with messaging, such a prompting an Aetna member who hasn't been to the doctor in years to go, rather than reaching out to all Aetna members, including those who have been in to see their doctors recently.

Malaysia Malaysia Latest News, Malaysia Malaysia Headlines

Similar News:You can also read news stories similar to this one that we have collected from other news sources.

The Digital Health Ecosystem Report from Business Insider Intelligence - Business Insider[NEW REPORT] The second annual Digital Health Ecosystem from BIIntelligence is an in-depth examination of the players and tech trends reshaping the future of healthcare:
Source: BusinessInsider - 🏆 729. / 51 Read more »

Home health agencies are rolling out more telehealth services - Business InsiderAbout three-quarters of home health agencies currently offer clinical-grade RPM devices — and 42% will lengthen their list of offerings:
Source: BusinessInsider - 🏆 729. / 51 Read more »