If the deal goes ahead, Penn National could help Barstool accelerate existing efforts to make sports betting a main reason new audiences turn to the site.
Barstool has already been chasing after the sports betting community, a logical move given that about 60% of its audience are sports bettors, In addition to producing a gambling-focused show, it launched a site and mobile app last September called Barstool Bets, which features sports-betting content and free games in which users can place bets and win prizes, including cash.
Malaysia Malaysia Latest News, Malaysia Malaysia Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
Sports-betting insiders on Barstool Sports potential acquisition deal - Business InsiderBarstool is reportedly close to selling to casino company Penn National. A deal could spur more tie-ups between media and sports-betting firms. SAI Lol. Spark already happen. A lot of sites jumping on sports gambling. Come on insider
Read more »
5 restaurant executives and insiders reveal the industry's biggest challenges for 2020 - Business InsiderBusiness Insider spoke with five restaurant industry insiders about the biggest challenge facing the business in 2020.
Read more »
Wall Street Insider January 18 - Business InsiderWall Street Insider is a behind-the-scenes look at the stories dominating banking, business, and big deals.
Read more »