Regional rappers on the rise as industry gets hip to accents

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The past year has proven to be a breakthrough for rappers outside the M25 topping the UK charts. YoungTandBugsey and tweet_mist explain why London is no longer being seen as the home of rap. More on their stories here:

Born, raised and based in the East Midlands, their distinctive sound has leapfrogged across genres, gaining them three UK top 40 hits.

They have been making waves outside their hometown for a while - Stormzy championed them as well as appearing in their 2016 music video No Mickey Mouse Ting."I feel like we have had to work really hard for acceptance. People are now backing us because we are relatable," Young T says. Bugsey adds:"Because we had youth clubs and a community recording studio that helped us focus our minds to do something positive.

"I think it was a moment for Nottingham because nobody in Nottingham has got so high in the charts like that," Young T says, laughing. "There are a handful of people outside of London who are doing great things and we have all got different accents. "I like making party music and the lyrics that I say people can relate to it. It's simple, being able to relate to music is often the reason why you can also dance to it.

 

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YoungTandBugsey tweet_mist How about young black men becoming architects, doctors, lawyers, journalists, bankers, etc? How’s that going outside London? Or is the rapper stereotype the only benchmark here?

YoungTandBugsey tweet_mist London is still the 👑

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