Twitter acquires photo and video-editing startup Chroma Labs - Business Insider

Chroma Labs is a seven-person startup founded in 2018 by Instagram and Facebook alumni, and specializes in editing images for people's Stories on Instagram, Snapchat, and more.Twitter could be working on its very own "Stories" feature.

Twitter's head of product Kayvon Beykpour announced Tuesday the social media giant had acquired Chroma Labs, a seven-person startup founded in 2018 by former Instagram and Facebook employees. Josh Barnett, inventor of the Instagram's Boomerang video effects app, numbers among themChroma's app allows users to edit pictures and videos specifically for sharing on Stories features found on Instagram, Snapchat, and more.

The concept of "Stories" was first made popular by Snapchat in 2013, and allows users to post images or videos which only remain viewable temporarily, as opposed to the images posted permanently to your main feed. In

If the startup isn’t named EditButtonIsUs then who cares?

ChaddieBoi Say it ain't so.

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