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Activision Blizzard's Call of Duty League announced two new sponsors - Business Insider

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Activision's city-based esports model could help it develop more loyal fandoms — giving brands an opportunity to engage in localized marketing efforts

of total esports revenue resulted from sponsorships in 2019, per Newzoo figures cited by Statista

The US Army has a one-year agreement under which it will become the presenting sponsor of a broadcast segment titled "Tactical Play," which reviews highlights from various matches.

 

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