. People could only find those on our website, so our business to consumer arm really emerged. Since then, we've prided ourselves on communicating digitally with our customers and allowing them to purchase wherever makes sense for them whether that's Target, Whole Foods, or our website.
We started working from home and then, a week later, that's when the shelter-in-place was announced for San Francisco.and turned our website to pre-orders only. We had no idea whether we were going to see our revenue go down to zero because we were not able to ship products. We didn't know whether shipping carriers were going to be doing regular business or not, and that was really, really scary for us.
We found that the shipping carriers were still open and shipping out packages, so myself and our chief of staff immediately started working to ship out as much product as possible to an external fulfillment center and get our website back up and running. We had already started the process of moving our fulfillment center out of San Francisco because we couldn't handle the capacity.
However, in terms of our retail business, that's been struggling. At Whole Foods, there are limited hours or people allowed in a store. We totally understand that, and we understand people might not be going to Whole Foods for things other than buying groceries. Our retail business has been hit very hard, but we are lucky we have such a strong community of customers that are supporting us as much as they can in any way possible.
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