Tips and tricks for using Zillow like a pro, from real estate agents - Business Insider

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Real estate agents reveal the top tips and tricks for using Zillow like a pro to buy or sell a home (by LFroment)

It's no secret why Zillow is a convenient tool. Spend five minutes browsing the website and you'll find dozens of homes for sale , plus all the property details you need to know to make the right decision for your living situation and budget. The same is true for sellers: Many look to Zillow first as a way to get a sense of the market in their neighborhood — and to find real estate agents — before deciding to list.

"Zestimates are a gauge to the market area, but not necessarily accurate," she said. "A Zestimate is just a starting point, and a more in-depth appraisal by an experienced agent or appraiser is required to get a proper value."provides a table In this case, the home sold for significantly more than the Zestimate, a good thing for the sellers. However, it highlights how relying solely on online valuations and not professional estimates can start the selling process off on the wrong footing, leaving sellers frustrated by the range of offers.

For many buyers, this makes it easy to connect with real estate agents in your area. Click on the agent's name, and you'll find a profile page that gives details on current listings and past sales, both in a list and map feature, as well as ratings, reviews, and their contact information. Le also highlighted sites like Google Reviews, NextDoor, and Yelp as other places to research agents to help buyers get a well-rounded picture

"There are a number of factors Zillow doesn't account for in order to properly value a home," Le said. "Things like the interior upgrades, the exact location of a home on a particular street — is it next to a busy road or at a T-intersection? — the floor or view of a condo, and most importantly, the demand."

 

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LFroment This is a good advertorial angle. Will use this for another real estate listing website cliemt that aims to take market share of Zillow's business.

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