Madeline Haydon, the founder of coffee creamer brand Nutpods said she relies on her Moleskin notebook to keep her thoughts in one place, and Sam Tanner at Joe Chocolate said, "We also have all of our employees carry notebooks and encourage them to make note of anything, from emotions to fleeting ideas, because once it is written down it is much harder to forget.
Evening routines are valuable too, said Denise Sung, founder of Watex Green Living: "Every night before I go to bed, I will prepare a daily to-do-lists on the reminder for next day," she said.Time spent away from the office, even if that offices is your kitchen table, is almost as important as time spent at your desk or in meetings.
Knowing what your customers want and need is especially important, Sung said. She uses structured feedback forms to learn what she can do to improve her customers' experiences.
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