Rolls-Royce's new Ghost sedan will focus on minimalism instead of flashy luxury.
In an open letter published on Monday, the company's CEO said that the next-generation Ghost will follow a new design philosophy called "post opulence."Visit Business Insider's homepage for more storiesRolls-Royce is working on a new, revamped version of its $300,000 Ghost sedan, and it'll be a bit less flashy than the current one.
"We found that these clients are showing a marked tendency towards luxury objects that celebrate reduction and restraint – that don't shout, but rather, whisper," the letter reads. "They are seeking design purity by rejecting obvious and unnecessary embellishments and overt complication.
Müller-Ötvös described the new Ghost as a "minimalist, yet highly complex product that is perfectly in harmony with our Ghost clients' needs and, I believe, perfectly in tune with the times in which we are all living."Over the next few months, we'll see more of the next-generation Ghost and learn a bit more about what a "post-opulence" Rolls-Royce actually looks like. Probably nothing like a Toyota Camry.
We have summarized this news so that you can read it quickly. If you are interested in the news, you can read the full text here. Read more:
Big surprise! Wealthy people wanting cars that are not flashy. Most wealthy people got there through budgeting and living below their means!
It’ll never be popular with the hip-hop artists
even rr is getting into the double speak of modern world
So this is the diet soda equivalent of posh cars.
Understated = Rolls Royce
Nothing says “minimalism” like a Rolls-Royce
Malaysia Malaysia Latest News, Malaysia Malaysia Headlines
Similar News:You can also read news stories similar to this one that we have collected from other news sources.
12 US cities to start a business that aren't NYC or Silicon Valley - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web. I hate pay walls! I know reporters do not work for free and it cost money to maintain websites, print publications and your business model. This makes me a horrible consumer, why do I want/feel entitled to your work for FREE? I need to think about this. MondayBlues PayWall
Source: BusinessInsider - 🏆 729. / 51 Read more »
Instagram and TikTok help Poshmark resellers make sales, grow business - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »
Two global leaders on how the pandemic will drive business innovation - Business InsiderWatch Young Sohn, Corporate President and CSO of Samsung Electronics, interview Mathias Döpfner, CEO of Axel Springer, about the transformation of digital media and innovative technologies reshaping possibilities for the future SamsungSSIC ad SamsungSSIC
Source: BusinessInsider - 🏆 729. / 51 Read more »
12 US cities to start a business that aren't NYC or Silicon Valley - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »
AI sensor startup Density raises $51 million to help businesses reopen - Business InsiderDensity, a startup using AI-powered sensors to help universities and meat packing factories make sure social distancing is being enforced, raises $51 million in a round led by Kleiner Perkins
Source: BusinessInsider - 🏆 729. / 51 Read more »
How to write a business plan, according to a former Wall Street exec - Business InsiderBusiness Insider is a fast-growing business site with deep financial, media, tech, and other industry verticals. Launched in 2007, the site is now the largest business news site on the web.
Source: BusinessInsider - 🏆 729. / 51 Read more »