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Square introduced a QR code ordering feature for restaurants - Business Insider

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ICYMI: Square's QR feature for restaurants could help it develop merchant loyalty and boost its digital payments volume, positioning it well in the competitive industry

Square introduced a QR code ordering feature for restaurants.Customers will be able to scan the QR code at their table or at point-of-sale terminals using their smartphone, which will take them to a mobile ordering page where they can place their food order. Orders are then sent to the restaurant's POS system, where they'll be relayed to the kitchen to be prepared.

Square's QR feature could help it develop merchant loyalty and boost its digital payments volume, positioning it well in the competitive industry. It could also prevent attrition from providers like Clover or PayPal—which also offer digital dining solutions—by adding value to a service restaurants are already using. The service's appeal could also be strengthened because QR codes are a cost-effective solution for merchants since they don't require additional hardware.

 

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