Peloton's multi-year deal with Beyoncé brings themed workouts to app - Business Insider

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Peloton strikes multi-year deal with Beyoncé, will give away free memberships to students at 10 different HBCUs

it's working with the award-winning singer as part of a multi-year partnership. To start, the two are debuting themed workouts around Homecoming, a fall celebration at Historically Black Colleges and Universities throughout the country.

Categories for the workouts include indoor cycling, yoga, and more, and some don't require Peloton equipment. Peloton will also be giving two-year digital memberships to any student at 10 participating HBCUs during the month of November. Students can see the full list of participating HBCUsThe company said it hopes the partnership will allow it to deepen its recruitment efforts at HBCUs for both intern and undergraduate job opportunities.

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BeyonceDestChld Woooo this she who say her ?

Is it only for blacks students?

That's racist.

introduce her to weepy van jones

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