last month that WooCommerce has been a gamechanger for brands more frequently relying on online sales during the coronavirus pandemic. This has even prompted "some talk" in industry circles of WooCommerce potentially being spun off as a public company.
"Everybody wants to democratize everything these days," he said. "We feel like the democratization of commerce is really about freedom on the internet. You can use any of our competitors and build a fine store, but at the end of the day, if you want to have complete control over the experience that you're delivering to your customers, WooCommerce is pretty unique because of our open source, pro-freedom philosophy.
"If you're on a more proprietary platform, you exist in a walled garden," the CEO said. "It's ultimately up to the folks who direct the platform, in terms of what you're able to do with your own business." "We want to empower our merchants to get up and running with WooCommerce and to build the store of their dreams without necessarily having to know code or having to hire a developer," he said.
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