Creating pork from jackfruit: How this whole-plant start-up is taking on Asia's multibillion-dollar meat industry

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Creating pork from jackfruit: How this whole-plant start-up is taking on Asia's multibillion-dollar meat industry (via CNBCMakeIt)

So Riegler and his co-founder Blair Crichton, formerly of Impossible Foods which also produces plant-based meat alternatives, set to work finding an environmentally-friendly alternative.It wasn't long before the pair identified Karana's first product: a pork substitute made of jackfruit sourced from smallholder farmers in Sri Lanka.cuisines, especially in vegetarian and vegan dishes.

So, the founders set to work adapting the fruit for a mass-market — soon devising a chemical-free, mechanical process at their manufacturing hub in Singapore to transform the fruit into a shredded, meat-like product that's simple for chefs and consumers to use. "Our intention was really to create something that chefs can take and create amazing dishes with," said Carstens. "For the modern kitchen in a modern operation, it is just too labor-intense."Karana's invention comes as an appetite for more ethical and sustainable food grows across Asia and beyond.

Even before the pandemic, the alternative meat market was estimated to hit $140 billion — or 10% of the global meat industry — within a decade.

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MakeIt Not actually creating pork. More like imitating, right?

MakeIt More good news please(((

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