· Masterclass brings together some of South Africa’s incisive business and management gurus – including Vusi Thembekwayo and Lebo Lion - who will share insights on how SMEs can start or grow their business online, mitigate risks, and thrive in the new normal- 17 November 2021: As small businesses accelerate digital transformation efforts in response to the pandemic, Mastercard has partnered with online gateway PayFast to host “Empowering Every Business SME Masterclass” - a free virtual...
E-commerce has been a boon for small businesses since March 2020, largely due to consumers’ rapid adoption of online shopping and digital services as they opt to shop from the safety of their homes. According to a Mastercard study on consumer spending, 68% of South African consumers are shopping more online since the onset of the Covid-19 pandemic, and 63% say that they are making a conscious effort to shop online at small businesses.
At the end of the event participants would have learnt about humanising their brand using the digital marketing mix, improving customer experience, optimising their small business through digital transformation, tackling risks and grabbing new opportunities and will also discover the ultimate online toolbox.
Vusi has been a professional business speaker for the past 16 years and has worked across 6 of the 7 continents. After running the business from home for the last 18 months, Mark and Celeste have now expanded the business to include a storage unit for stock and moved to an office location in central Paarl.Celeste currently lives in the Cape Winelands with Mark, her 10-year-old daughter and several pets.
MastercardMEA PayFast Dear EUinSA in southafrica we are living in a reversed apartheid system where whites are classed as second class citizens with the racial BEE laws,plz help to pressure the nationalists ANC government to reverse their business killing policies&Farm Killings! eNCA
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